In order to improve the conversion rate on your website, you need to test many aspects of your website. A/B and multivariate testings provide you with actionable data you can take advantage of to further optimize your website for conversion. Visual Website Optimizer is a cool service that makes testing various aspects of your website easier. This is a useful tool for testing multiple versions of your website and find out ways to get more people to take action.
Visual Website Optimizer makes creating different versions of your website for testing easy. It also has a word processor like editor to simplify your job. Splitting traffic between different versions of your design is easy. The tool allows you to optimize for multiple conversions goals. The realtime conversion reports keep you on top of your site’s performance at all times.
Adding this service to your site is not that difficult either. Just download the Visual Website Optimizer plugin and enter your account information to get started. Timeout and other basic settings can be changed there. Perfecting your website’s design for conversion can take time. But tools such as Visual Website Optimizer make the process more straight forward.